Shark Tank Season 17, Episode 2

Lloyd and Sue Ecker pitched the Snorinator, a 7.5-pound high-density memory-foam pillow that holds the sleeper at a 60-degree-plus upright angle to improve airflow and reduce snoring. After decades of marriage, Sue gave Lloyd an ultimatum to fix his snoring or leave the bedroom; having tried clips, strips and masks, he found an 1888 medical article on upright sleeping and built the pillow in 2023. Sales grew from $100,000 in 2023 to $325,000 so far in 2025, but the couple had put in $341,000 of their own money. Barbara Corcoran went out because neck and back surgery keeps her from sleeping upright, Kevin O'Leary couldn't see the marketing angle, and Robert Herjavec doubted adults would change how they sleep. Lori Greiner and Michael Strahan offered $100,000 for 25% split between them. The Eckers countered at 22%, the sharks held at 25%, and Lloyd accepted.

Interested

Lori Greiner, Michael Strahan

Out

Barbara Corcoran, Kevin O'Leary, Robert Herjavec

Michael Silva pitched QB54, a pair of foldable camping chairs that convert into a backyard football game, with a fabric basket target on each chair back and goalposts above the backrest, retailing around $169 to $189. He and his brother Frank invented the game as kids using garbage cans and their father's truck antenna, and turned the Thanksgiving tradition into a business in 2016. The company had sold over 50,000 units for $7.5 million in lifetime revenue, with $1.6 million in 2024, but only about a 10% margin after $700,000 in ad spend. Lori Greiner and Barbara Corcoran didn't share his excitement, Kevin O'Leary called the pitch unbaked over unclear customer-acquisition costs, Robert Herjavec saw a business that had gone flat after nearly a decade, and Michael Strahan felt the product needed in-person demos. No shark made an offer.

Out

Lori Greiner, Barbara Corcoran, Kevin O'Leary, Robert Herjavec, Michael Strahan

Melina Chang, Riley Yen and Nick Hsu of Commerce, California pitched Im'peccable Chicken, individually packaged pre-cooked chicken breast with 27 grams of protein and 140 calories per pack in flavors like Classic Teriyaki and Orange Habanero. Melina reached 250 pounds during COVID, discovered packaged flavored chicken breast in Taiwan, lost roughly 100 pounds in eight months, then dropped out of business school to launch a factory with her college friends, funded by a loan from her parents. In seven months they had sold about 85,000 units direct-to-consumer, and a $2,000 marketing spend had generated 2 million influencer views. All five sharks bid: Kevin O'Leary $75,000 for 15%, Barbara Corcoran $100,000 for 10%, Michael Strahan $100,000 for 9.5%, Lori Greiner $75,000 for 10%, Robert Herjavec $75,000 for 7%. Robert and Strahan teamed up at $200,000 for 15%, Kevin and Lori matched it, and the founders chose Kevin and Lori for their distribution and female-focused marketing reach.

Interested

Kevin O'Leary, Lori Greiner, Robert Herjavec, Michael Strahan, Barbara Corcoran

Todd Schram pitched Gerty, a life-size inflatable human-shaped companion for anxious dogs, with U-shaped arms, a sticker-customizable face and a stable base, designed to be dressed in the owner's worn clothes so it carries their scent. Todd, from a hospitality background, created it after watching his rescue dog panic with separation anxiety every time he left. Sales were tiny: about 200 units in nine months for roughly $7,000, at $39.99 each. Robert Herjavec didn't want to be in the rubber blow-up doll business, Michael Strahan said it worked but wasn't right for him, Lori Greiner saw potential but stepped aside, and Barbara Corcoran thought it was too early. Kevin O'Leary offered $50,000 for 30%, the only offer on the table, and Todd accepted immediately.

Interested

Kevin O'Leary

Out

Robert Herjavec, Michael Strahan, Lori Greiner, Barbara Corcoran