Asked $100,000 for 10%
Arica Griner and Nick Murray of Orange County, California pitched Hot Girl Soda, an aloe vera-infused prebiotic soda with four grams of fiber per can and less sugar than traditional soda, in flavors like mango dragon fruit and passion fruit-vanilla. Arica started mixing aloe juice with fruit juice and sparkling water in her kitchen while dealing with acne-prone skin, and the couple had invested $120,000, including money from her mother's second mortgage. Sales were $8,500 on Amazon about two and a half months after launch. Kevin O'Leary said beverage brands need serious capital before profitability, Daymond John called them the nicest people he had ever met but saw nothing for him yet, Robert Herjavec simply didn't enjoy the drink, and Lori Greiner praised the mango dragon fruit but lacks beverage expertise. Allison Ellsworth, whose Poppi had just been acquired, called the functional soda market brutally competitive and offered her phone number and advice rather than a deal. No offers.
“Daymond panned the passion fruit-vanilla flavor while Lori praised the mango dragon fruit, and Allison Ellsworth gave the most detailed feedback of the night before handing over her phone number instead of a check.”
- Out
- Kevin O'Leary, Daymond John, Robert Herjavec, Lori Greiner, Allison Ellsworth
Where they are now:OperatingFull update →
Food & Beverage companies have a 61% deal rate on Shark Tank