Asked $75,000 for 5% · Deal $75,000 for 20% with Daniel Lubetzky
UCLA co-founders Danny Chmaytelli and Giancarlo Novelli pitched their stainless steel keycard that physically locks distracting apps on your phone. Unlike software screen-time tools that can be easily bypassed, Bloom requires a physical tap to unlock apps — creating real friction between users and their distractions. With over $220,000 in sales in their first six months, the founders demonstrated strong early traction. The negotiation got competitive when Kevin O'Leary, initially skeptical, changed his mind after hearing the sales numbers and made an offer. After several counters, Daniel Lubetzky ultimately closed the deal at $75,000 for 20% equity.
“The co-founders started Bloom as a personal fix in their UCLA dorm room, eventually turning down internships and draining their savings to build it into a real company.”
- Interested
- Daniel Lubetzky, Kevin O'Leary
Where they are now:OperatingFull update →
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