9 Strap Technology Shark Tank Update

A baseball and softball hitting strap that keeps both hands connected to the bat during the swing, improving mechanics, increasing exit velocity, and reducing injury risk.

DealNow:ThrivingFitness & SportsSeason 17, Episode 16San Clemente, CAby Ryan Vaughn, Alyson VaughnWebsite

What Happened to 9 Strap Technology After Shark Tank

Is 9 Strap Technology still in business? Yes — still in business and thriving.

  • On-air deal (Apr 2026): $800,000 for 20% equity plus a $2 royalty per unit sold, with Daniel Lubetzky, Rashaun Williams, Kevin O'Leary and Kendra Scott
  • In less than a year the company had generated $1.3 million in sales, sold more than 31,000 units and produced $432,000 in EBITDA
  • Over 50,000 customers with a return rate under 1%; strap variations now sold for baseball, golf and pickleball
  • Little League Baseball officially approved the 9 Strap for in-game use (Feb 2026); Batting Gloves 9 Strap range went live on the website in March 2026

Last verified Sep 7, 2026. Web-confirmed sources.

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The 9 Strap Technology Shark Tank Pitch

Ryan Vaughn and Alyson Vaughn of San Clemente, CA pitched 9 Strap Technology on Shark Tank Season 17, Episode 16, which aired Wednesday, April 8, 2026, asking for $360,000 for 9% of the company — a $4M valuation. At the time of the pitch, the company reported $1.3M in sales.

Kevin O'Leary, Rashaun Williams, Kendra Scott and Daniel Lubetzky teamed up and agreed to invest $800,000 for 20% equity, valuing the company at $4M, plus a royalty of $2.

Watch the Pitch

Pitch Details

Aired
S17E16Apr 8, 2026
Ask
$360,000for 9%
Ask Valuation
$4M

Deal Terms

Amount
$800,000
Equity
20%
Valuation
$4M
Royalty
$2 per unit until 3X return