Fitfighter Shark Tank Update

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DealNow:OperatingFitness & SportsSeason 12, Episode 5by Sarah ApgarWebsite

What Happened to Fitfighter After Shark Tank

Is Fitfighter still in business? Yes — still in business.

  • Deal closed with Daniel Lubetzky for $250,000 for 25% equity
  • FDNY Fire Training Academy and San Diego Fire-Rescue Academy use the program; distribution deal established with Sorinex
  • Annual revenue approximately $900,000–$1 million as of July 2021
  • Raised $2.5 million in seed funding and rebranded to SloMo (School of Loaded Movement) in June 2022

Last verified Apr 5, 2026. Web-confirmed sources.

Get updates on Fitfighter

The Fitfighter Shark Tank Pitch

Sarah Apgar pitched Fitfighter on Shark Tank Season 12, Episode 5, which aired Friday, November 13, 2020, asking for $250,000 for 15% of the company — a $1.7M valuation.

Daniel Lubetzky agreed to invest $250,000 for 25% equity, valuing the company at $1M. The deal closed after the show.

Watch the Pitch

Pitch Details

Aired
S12E5Nov 13, 2020
Ask
$250,000for 15%
Ask Valuation
$1.7M

Deal Terms

Amount
$250,000
Equity
25%
Valuation
$1M
Daniel LubetzkyDaniel Lubetzky