Opulence MD Beauty Shark Tank Update

Safe and glue-free magnetic eyelashes

Fell ThroughNow:Out of BusinessBeautySeason 12, Episode 20by Anika S. Goodwin

What Happened to Opulence MD Beauty After Shark Tank

Is Opulence MD Beauty still in business? No — the company has shut down.

$1M

reported annual revenue

On-air deal with Kendra Scott never closed as of November 2022
Approximately $1 million in sales in the year following taping
Founder Dr. Goodwin announced she was shutting the business down to focus on other ventures in June 2023

Last verified Apr 5, 2026. Web-confirmed sources.

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The Opulence MD Beauty Shark Tank Pitch

Anika S. Goodwin pitched Opulence MD Beauty on Shark Tank Season 12, Episode 20, which aired Friday, April 9, 2021, asking for $75,000 for 5% of the company — a $1.5M valuation.

Kendra Scott agreed to invest $100,000 for 20% equity, valuing the company at $500,000. The deal fell through after the show.

Watch the Pitch

Pitch Details

Aired: S12E20Apr 9, 2021
Ask: $75,000for 5%
Ask Valuation: $1.5M

Deal Terms

Terms agreed on air. The deal did not close.

Amount: $100,000
Equity: 20%
Valuation: $500,000