Mr Tod's Pie Factory

Mr. Tod's Pie Factory - Specialty Food

Mr Tod's Pie FactoryDidn't CloseFood & BeverageWebsiteSomerset, NJby Tod WilsonS1E1

Pitch Details

Season / Episode

S1E1

Aug 9, 2009

Ask

$460,000

for 10%

Ask Valuation

$4.6M

Deal

$460,000

for 50%

Watch the Pitch

Deal Terms

Amount$460,000
Equity50%
Valuation$920,000
Barbara CorcoranBarbara CorcoranDaymond JohnDaymond John

What Happened Next

Deal Fell Through

Founder Tod Wilson withdrew from the deal, unwilling to give up 50% equity after further reflection.

Thriving
  • On-air deal with Barbara Corcoran and Daymond John did not close
  • Featured in Jet magazine 2009 gift guide; appeared on Rachel Ray and Oprah
  • Closed retail location in February 2019; continues to ship pies nationwide
  • Annual revenue of $12 million as of July 2022

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