The Transformation Factory Shark Tank Update

Nutritious sea moss jelly

DealNow:OperatingFood & BeverageSeason 13, Episode 24by Alexiou Gibson

Consumer Warning

Customers have reported bad business practices

What Happened to The Transformation Factory After Shark Tank

Is The Transformation Factory still in business? Yes — still in business.

$20M

reported annual revenue

  • Deal with Mark Cuban and Kevin Hart for $600K/20% closed by October 2022
  • Sea moss gel, gummies, and supplement products
  • $45M lifetime revenue through May 2024; $16.5M in 2023 (self-reported by founder)
  • BBB F rating with 524 complaints (436 unanswered); 294 delivery-related
  • Widespread customer reports of non-delivery, unanswered emails, disconnected phone since mid-2024
  • Company still accepting orders online but fulfillment reliability severely questioned

Last verified Apr 4, 2026. Web-confirmed sources.

Get updates on The Transformation Factory

The The Transformation Factory Shark Tank Pitch

Alexiou Gibson pitched The Transformation Factory on Shark Tank Season 13, Episode 24, which aired Friday, May 20, 2022, asking for $500,000 for 5% of the company — a $10M valuation.

Mark Cuban and Kevin Hart teamed up and agreed to invest $600,000 for 20% equity, valuing the company at $3M. The deal closed after the show.

Watch the Pitch

Pitch Details

Aired
S13E24May 20, 2022
Ask
$500,000for 5%
Ask Valuation
$10M

Deal Terms

Amount
$600,000
Equity
20%
Valuation
$3M