Ice Beanie Shark Tank Update

beanie with ice packs

DealNow:ThrivingHealth & WellnessSeason 12, Episode 13by Nic LambWebsite

What Happened to Ice Beanie After Shark Tank

Is Ice Beanie still in business? Yes — still in business and thriving.

$3M

estimated annual revenue

  • Deal closed: $50,000 for 25% equity with Mark Cuban; deal finalized October 2021
  • Over $1 million in lifetime revenue as of August 2023
  • Sold over 200,000 units generating over $8 million in revenue as of July 2024

Last verified Apr 5, 2026. Web-confirmed sources.

Get updates on Ice Beanie

The Ice Beanie Shark Tank Pitch

Nic Lamb pitched Ice Beanie on Shark Tank Season 12, Episode 13, which aired Friday, February 12, 2021, asking for $50,000 for 20% of the company — a $250,000 valuation.

Mark Cuban agreed to invest $50,000 for 25% equity, valuing the company at $200,000. The deal closed after the show.

Watch the Pitch

Pitch Details

Aired
S12E13Feb 12, 2021
Ask
$50,000for 20%
Ask Valuation
$250,000

Deal Terms

Amount
$50,000
Equity
25%
Valuation
$200,000