Genius Litter Shark Tank Update
Health-monitoring cat litter that changes color to detect potential urinary issues in cats.
What Happened to Genius Litter After Shark Tank
Is Genius Litter still in business? Yes — still in business and thriving.
$3.6M
reported annual revenue
- Deal closed with Robert Herjavec, Mark Cuban, and Lori Greiner for $250,000 for 8% equity plus 2% advisory shares
- Products in over 1,500 PetSmart and Target stores nationwide and on Amazon
- Closed 2023 with almost $5 million in sales
Last verified Apr 3, 2026. Web-confirmed sources.
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The Genius Litter Shark Tank Pitch
Ramon Van Meer of Los Angeles, CA pitched Genius Litter on Shark Tank Season 15, Episode 13, which aired Friday, February 2, 2024, asking for $250,000 for 4% of the company — a $6.3M valuation.
Mark Cuban, Lori Greiner and Robert Herjavec teamed up and agreed to invest $250,000 for 8% equity, valuing the company at $3.1M. The deal closed after the show.
Watch the Pitch
Pitch Details
- Aired
- S15E13Feb 2, 2024
- Ask
- $250,000for 4%
- Ask Valuation
- $6.3M
Deal Terms
- Amount
- $250,000
- Equity
- 8%
- Valuation
- $3.1M
Mark Cuban
Lori Greiner
Robert Herjavec