Urban Float Shark Tank Update
sensory deprivation therapy
What Happened to Urban Float After Shark Tank
Is Urban Float still in business? Yes — still in business.
- Float therapy spa franchise pitched on Shark Tank Season 10; no deal
- Continued operating float therapy locations
- Part of growing sensory deprivation/float therapy industry
- COVID-19 impacted spa/wellness businesses significantly
- Maintained some franchise locations
Last verified Apr 1, 2026.
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The Urban Float Shark Tank Pitch
Urban Float pitched on Shark Tank Season 10, Episode 16, which aired Sunday, March 17, 2019, asking for $500,000 for 5% of the company — a $10M valuation.
Matt Higgins agreed to invest $500,000 for 12.5% equity, valuing the company at $4M. The deal closed after the show.
Watch the Pitch
Pitch Details
- Aired
- S10E16Mar 17, 2019
- Ask
- $500,000for 5%
- Ask Valuation
- $10M
Deal Terms
- Amount
- $500,000
- Equity
- 12.5%
- Valuation
- $4M
Matt Higgins