Unbuckle Me

car seat buckle release tool

Unbuckle MeDealHome & LifestyleWebsiteby Barb Heilman and Becca DavisonS11E21

Pitch Details

Season / Episode

S11E21

May 6, 2020

Ask

$100,000

for 10%

Ask Valuation

$1M

Deal

$100,000

for 20%

Watch the Pitch

Deal Terms

Amount$100,000
Equity20%
Valuation$500,000

What Happened Next

Operating

$800,000

estimated

  • On-air deal with Mark Cuban and Lori Greiner ($100K for 20%) accepted; deal did not close post-show
  • Reached $5M in lifetime sales revenue by July 2024
  • Expanded retail to buybuyBABY, Nordstrom, and Amazon
  • Product line expanded to include travel tray and snack cup

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