Tones Of Melanin Shark Tank Update
HBCU-licensed collegiate apparel blending streetwear and vintage fashion
What Happened to Tones Of Melanin After Shark Tank
Is Tones Of Melanin still in business? Yes — still in business and thriving.
$1.4M
reported annual revenue
- Deal with Mark Cuban for $300K/12% closed
- Only HBCU brand by HBCU grad sold at Fanatics, Belk, Dick's Sporting Goods
- First HBCU athleisure brand pitched on Shark Tank
- Over 40 HBCU licenses; sold in 18+ Follett bookstores
- Over $50,000 donated to HBCU causes
- Expanded to Greek style, school wear, accessories, legacy collections
- Nearly 50,000 Instagram followers
Last verified Apr 4, 2026.
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The Tones Of Melanin Shark Tank Pitch
Ashley Jones of Norfolk, VA pitched Tones Of Melanin on Shark Tank Season 14, Episode 22, which aired Friday, May 19, 2023, asking for $300,000 for 5% of the company — a $6M valuation.
Mark Cuban agreed to invest $300,000 for 12% equity, valuing the company at $2.5M. The deal closed after the show.
Watch the Pitch
Pitch Details
- Aired
- S14E22May 19, 2023
- Ask
- $300,000for 5%
- Ask Valuation
- $6M
Deal Terms
- Amount
- $300,000
- Equity
- 12%
- Valuation
- $2.5M
Mark Cuban