Surf Set Fitness

SurfSet Fitness - Fitness Programs

Surf Set FitnessDealFitness & SportsWebsiteManchester, NHby Mike Hartwick and Sarah PonnS4E2

Pitch Details

Season / Episode

S4E2

Sep 21, 2012

Ask

$150,000

for 10%

Ask Valuation

$1.5M

Deal

$300,000

for 30%

Watch the Pitch

Deal Terms

Amount$300,000
Equity30%
Valuation$1M
Mark CubanMark Cuban

What Happened Next

Operating

$2.2M

estimated

  • Appeared on Season 5, made deal with Mark Cuban for $300K for 25%
  • Surfboard-inspired fitness equipment and workout classes
  • RipSurfer X board sold through fitness equipment retailers
  • Gained following in boutique fitness community
  • Pivoted more toward equipment sales than studio model

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