Shefit
adjustable sports bra
Pitch Details
Season / Episode
S7E15
Jan 29, 2016
Ask
$250,000
for 20%
Ask Valuation
$1.3M
Deal
$250,000
for 33.3%
Watch the Pitch
Deal Terms
Amount$250,000
Equity33.3%
Valuation$750,751
Daymond JohnWhat Happened Next
Thriving
$50M
Estimated annual revenue over $50M
- Deal closed with Daymond John for $250,000 for 33% equity
- Featured on The Doctors and The Today Show; celebrity endorsements including Olympian Val Smith
- Two former executives filed lawsuits in November 2022; both settled in January 2023
- Annual revenue $7 million as of April 2023
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