Noggin Boss Shark Tank Update

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DealNow:ThrivingFitness & SportsSeason 13, Episode 15by Gabe Cooper, Sean Starner

What Happened to Noggin Boss After Shark Tank

Is Noggin Boss still in business? Yes — still in business and thriving.

$5M

reported annual revenue

  • UFC, US Olympic/Paralympic, NCAA, and Hendrick Motorsports licensing deals (May 2024)
  • Annual revenue exceeded $5M as of July 2024
  • 2,000% sales spike after Commanders RB Brian Robinson viral video

Last verified Apr 4, 2026. Web-confirmed sources.

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The Noggin Boss Shark Tank Pitch

Gabe Cooper and Sean Starner pitched Noggin Boss on Shark Tank Season 13, Episode 15, which aired Friday, March 11, 2022, asking for $50,000 for 25% of the company — a $200,000 valuation.

Daymond John agreed to invest $50,000 for 30% equity, valuing the company at $166,667. The deal closed after the show.

Watch the Pitch

Pitch Details

Aired
S13E15Mar 11, 2022
Ask
$50,000for 25%
Ask Valuation
$200,000

Deal Terms

Amount
$50,000
Equity
30%
Valuation
$166,667

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