Night Cap
hair scrunchie turned drink cover
Pitch Details
Season / Episode
S12E12
Feb 5, 2021
Ask
$60,000
for 20%
Ask Valuation
$300,000
Deal
$60,000
for 25%
Watch the Pitch
Deal Terms
Amount$60,000
Equity25%
Valuation$240,000
Lori GreinerWhat Happened Next
Thriving
$5M
reported
- Deal closed: $60,000 for 25% equity with Lori Greiner
- $2.1 million in sales in the year following the Shark Tank appearance; $4 million in lifetime revenue
- Sold 500,000 scrunchies in 40 countries as of March 2024
- Placed product in all 400 Forever 21 stores; partnered with Bumble to create a college safety kit in August 2023
- Founder Shirah later bought out Lori Greiner's stake in the company
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Shop Products
NightCap Drink Cover Scrunchie
Patented drink spiking prevention scrunchie that doubles as a hair accessory and covers cups and glasses to keep drinks safe.
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NightCap Drink Cover Scrunchie & Straw Kit Bundle
Bundle with drink cover scrunchie, two stainless steel straws, straw brush, silicone tips, and carrying pouch.