Grace&Lace Shark Tank Update
Grace & Lace Knitted Boot Socks - Women's Accessories
What Happened to Grace&Lace After Shark Tank
Is Grace&Lace still in business? Yes — still in business and thriving.
$20M
reported annual revenue
- Made deal with Barbara Corcoran for $175K for 10% on Season 5
- Had already done $1 million in revenue before appearing on the show
- Grew to over $10 million in annual revenue within a few years of airing
- Expanded product line beyond lace boot socks to full women's clothing brand
- Maintained strong direct-to-consumer online presence
Last verified Apr 1, 2026.
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The Grace&Lace Shark Tank Pitch
Rick and Melissa Hinnant of Austin, TX pitched Grace&Lace on Shark Tank Season 5, Episode 10, which aired Friday, November 22, 2013, asking for $175,000 for 10% of the company — a $1.8M valuation.
Barbara Corcoran agreed to invest $87,500 for 10% equity, valuing the company at $875,000, structured with a $87,500 loan. The deal closed after the show.
Watch the Pitch
Pitch Details
- Aired
- S5E10Nov 22, 2013
- Ask
- $175,000for 10%
- Ask Valuation
- $1.8M
Deal Terms
- Amount
- $87,500
- Equity
- 10%
- Valuation
- $875,000
- Loan
- $87,500
Barbara CorcoranShop Products
Grace and Lace Legwarmer Cuff Patterned Set
Two-piece legwarmer cuff set with patterned holiday designs for women and girls. The original product that launched Grace & Lace on Shark Tank.
Grace and Lace Women's Mid-Rise Stretchy Denim Shorts
Women's mid-rise stretchy denim shorts with a 4-inch inseam, available in multiple washes. Comfortable everyday shorts from the Shark Tank-featured brand.