Calm Strips
Textured strips to calm anxiety
Pitch Details
Season / Episode
S13E13
Jan 28, 2022
Ask
$250,000
for 10%
Ask Valuation
$2.5M
Deal
$250,000
for 0%
Watch the Pitch
Deal Terms
Amount$250,000
Equity0%
Royalty$2.50/unit until $250K recouped, then $1.50/unit until $750K total per_unit
Robert HerjavecWhat Happened Next
Thriving
$1M
reported
- Deal with Robert Herjavec — $250K royalty deal ($2.50/unit until recouped, then $1.50/unit)
- Expanded to 240+ retail locations including Walmart by late 2022
- ~$10M lifetime revenue by July 2024
- Over 150,000 customers and 5,000+ schools by January 2023
- Product line expanded: Box Breathing sets, custom strips
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