The Smart Baker Shark Tank Update

Kitchen Tools

Fell ThroughNow:OperatingHome & LifestyleSeason 3, Episode 7Rockledge, FLby Stephanie and Daniel RensingWebsite

What Happened to The Smart Baker After Shark Tank

Is The Smart Baker still in business? Yes — still in business.

$1M

reported annual revenue

Deal Fell Through

Disagreements with Barbara Corcoran over production costs; amicable parting

  • On-air deal with Barbara Corcoran for $75,000 for 40% equity; deal did not close post-show
  • Baking accessories and kitchen tools
  • Achieved approximately $1 million in annual revenue as of 2022

Last verified Apr 10, 2026.

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The The Smart Baker Shark Tank Pitch

Stephanie and Daniel Rensing of Rockledge, FL pitched The Smart Baker on Shark Tank Season 3, Episode 7, which aired Friday, March 2, 2012, asking for $75,000 for 25% of the company — a $300,000 valuation.

Barbara Corcoran agreed to invest $75,000 for 40% equity, valuing the company at $187,500, plus a royalty per unit. The deal fell through after the show. Disagreements with Barbara Corcoran over production costs; amicable parting.

Watch the Pitch

Pitch Details

Aired
S3E7Mar 2, 2012
Ask
$75,000for 25%
Ask Valuation
$300,000

Deal Terms

Terms agreed on air. The deal did not close.

Amount
$75,000
Equity
40%
Valuation
$187,500
Royalty
yes per_unit
Barbara CorcoranBarbara Corcoran