Souper Cubes Shark Tank Update

Cubes to freeze leftovers

DealNow:ThrivingFood & BeverageSeason 12, Episode 14by Jake Sendowski, Michelle Sendowski

What Happened to Souper Cubes After Shark Tank

Is Souper Cubes still in business? Yes — still in business and thriving.

$4M

reported annual revenue

  • Deal closed: $400,000 for 5% equity with Lori Greiner; company appears on Lori's website
  • $1.6 million in sales in 2020 prior to the show; approximately 80% of pre-show sales from Amazon

Last verified Apr 5, 2026. Web-confirmed sources.

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The Souper Cubes Shark Tank Pitch

Jake Sendowski and Michelle Sendowski pitched Souper Cubes on Shark Tank Season 12, Episode 14, which aired Friday, February 19, 2021, asking for $400,000 for 5% of the company — a $8M valuation.

Lori Greiner agreed to invest $400,000 for 5% equity, valuing the company at $8M. The deal closed after the show.

Watch the Pitch

Pitch Details

Aired
S12E14Feb 19, 2021
Ask
$400,000for 5%
Ask Valuation
$8M

Deal Terms

Amount
$400,000
Equity
5%
Valuation
$8M
Lori GreinerLori Greiner

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