Lit Handlers
Drink koozies with a handle
Pitch Details
Season / Episode
S12E25
May 21, 2021
Ask
$200,000
for 10%
Ask Valuation
$2M
Deal
$200,000
for 20%
Watch the Pitch
Deal Terms
Amount$200,000
Equity20%
Valuation$1M
Daymond JohnWhat Happened Next
Thriving
$1.2M
reported
- Deal closed: $200,000 for 20% equity with Daymond John; deal closed July 2021
- $630,000 in sales in the year of taping; added 18+ explicit handlers and expanded to ice cream and wine handlers
- $1.2 million in annual revenue as of February 2023
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