Lidd Up

LiddUp Coolers - Novelties

Lidd UpDealFood & BeverageWebsiteLas Vegas, NVby Taylor Gwiazdon and Jayson SandbergS4E21

Pitch Details

Season / Episode

S4E21

Apr 5, 2013

Ask

$100,000

for 10%

Ask Valuation

$1M

Deal

$100,000

for 33%

Deal Terms

Amount$100,000
Equity33%
Valuation$303,030
Kevin O'LearyKevin O'Leary

What Happened Next

Operating
0
  • Deal with Kevin O'Leary for $100K for 33% royalties in perpetuity (Season 4)
  • Kevin helped negotiate licensing deal with Igloo (Party Bar cooler, 2015)
  • Secured second licensing deal with Orca when Igloo expired in 2018
  • Website vanished in 2021; social media inactive since 2019
  • Company out of business by 2023

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