Gatsby Chocolate

Chocolates with less sugar and calories

Gatsby ChocolateDidn't CloseFood & BeverageWebsiteby Ryan Bouton, Doug BoutonS15E1

Pitch Details

Season / Episode

S15E1

Sep 29, 2023

Ask

$500,000

for 5%

Ask Valuation

$10M

Deal

$500,000

for 20%

Watch the Pitch

Deal Terms

Amount$500,000
Equity20%
Valuation$2.5M
Loan$250,000

What Happened Next

Deal Fell Through

Deal with Cuban and Greiner never finalized; company ceased operations

Thriving

$500,000

estimated

  • Deal closed with Mark Cuban and Lori Greiner for $250,000 for 20% equity plus a $250,000 loan at 6% interest
  • Products available at Walmart stores nationwide and on Amazon
  • Pre-show: in over 6,000 stores including Albertsons, Walmart, Safeway, and Sprouts
  • Founder previously co-founded Halo Top, which outsold Ben & Jerry's in 2017 and 2018

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