Fur Shark Tank Update
What Happened to Fur After Shark Tank
Is Fur still in business? Yes — still in business and thriving.
$5M
reported annual revenue
- Deal with Lori Greiner never closed
- $5M annual revenue by April 2023
- Products on shelves at Goop, Revolve, Neiman Marcus, Credo, Free People, and Urban Outfitters before pandemic
Last verified Apr 5, 2026. Web-confirmed sources.
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The Fur Shark Tank Pitch
Fur pitched on Shark Tank Season 11, Episode 13, which aired Friday, February 28, 2020, asking for $500,000 for 2.5% of the company — a $20M valuation.
Lori Greiner agreed to invest $500,000 for 8% equity, valuing the company at $6.3M. The deal closed after the show.
Watch the Pitch
Pitch Details
- Aired
- S11E13Feb 28, 2020
- Ask
- $500,000for 2.5%
- Ask Valuation
- $20M
Deal Terms
- Amount
- $500,000
- Equity
- 8%
- Valuation
- $6.3M
Lori Greiner