Fishwife Shark Tank Update
Canned fish
What Happened to Fishwife After Shark Tank
Is Fishwife still in business? Yes — still in business and thriving.
$7.6M
reported annual revenue
- On-air deal with Lori Greiner and Candace Nelson; deal did not close as of June 2024
- Closed deal with Whole Foods and is now in over 3,200 stores nationwide
- Co-founder lawsuit filed July 2023 was settled about a month later
- 2023 revenue $6 million; 2024 revenue approximately $7.6 million
Last verified Apr 1, 2026. Web-confirmed sources.
Get updates on Fishwife
The Fishwife Shark Tank Pitch
Becca Millstein pitched Fishwife on Shark Tank Season 15, Episode 10, which aired Friday, January 12, 2024, asking for $350,000 for 4% of the company — a $8.8M valuation.
Lori Greiner and Candace Nelson teamed up and agreed to invest $350,000 for 6% equity, valuing the company at $5.8M.
Watch the Pitch
Pitch Details
- Aired
- S15E10Jan 12, 2024
- Ask
- $350,000for 4%
- Ask Valuation
- $8.8M
Deal Terms
- Amount
- $350,000
- Equity
- 6%
- Valuation
- $5.8M
Lori Greiner
Candace Nelson