Coordinates Shark Tank Update

Matching family and pet loungewear and pajamas, including licensed Team USA Olympic collection.

DealNow:OperatingFashion & BeautySeason 16, Episode 7by Sanya Richards-Ross, Aaron RossWebsite

What Happened to Coordinates After Shark Tank

Is Coordinates still in business? Yes — still in business.

$150,000

estimated annual revenue

  • Deal closed: $100K for 20% equity with Robert Herjavec
  • $25K in first month from Christmas collection; $55K in three months from USA Olympic collection
  • Each set retails for $89; costs $27 to make

Last verified Apr 5, 2026. Web-confirmed sources.

Get updates on Coordinates

The Coordinates Shark Tank Pitch

Sanya Richards-Ross and Aaron Ross pitched Coordinates on Shark Tank Season 16, Episode 7, which aired Friday, December 13, 2024, asking for $100,000 for 10% of the company — a $1M valuation.

Robert Herjavec agreed to invest $100,000 for 20% equity, valuing the company at $500,000. The deal closed after the show.

Watch the Pitch

Pitch Details

Aired
S16E7Dec 13, 2024
Ask
$100,000for 10%
Ask Valuation
$1M

Deal Terms

Amount
$100,000
Equity
20%
Valuation
$500,000
Robert HerjavecRobert Herjavec