Pitch Details
Season / Episode
S7E9
Nov 20, 2015
Ask
$200,000
for 10%
Ask Valuation
$2M
Deal
$200,000
for 16.5%
Watch the Pitch
Deal Terms
Amount$200,000
Equity16.5%
Valuation$1.2M
Lori GreinerWhat Happened Next
Deal Fell Through
Greiner wanted to delay the investment 18 months without adjusting the valuation; founders expected their value to rise (especially with an upcoming Costco deal) and wanted a higher valuation.
Thriving
Acquired by Rich Products Corporation in 2018
$12M
reported
- Appeared on Season 6; deal with Mark Cuban for $200K for 10%
- Brazilian cheese bread bites expanded into major retailers (Whole Foods, Costco, Target, Kroger)
- Revenue grew from $1M to over $10M within a few years of the show
- Acquired by Rich Products Corporation in 2018
- Continued as a brand under Rich Products with expanded distribution
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