The Coop Shark Tank Update

Baby and Children's Entertainment

DealNow:Out of BusinessChildren & EducationSeason 4, Episode 11Studio City, CAby Lucinda Lent and Juliet BoydstunWebsite

What Happened to The Coop After Shark Tank

Is The Coop still in business? No — the company has shut down.

  • Deal with Barbara Corcoran for $150K/25%
  • Annual revenue ~$3.4M by 2023
  • Expanded to franchising by 2016
  • Opened locations in California and Texas
  • Website went offline late 2024, locations closed

Last verified Apr 1, 2026.

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The The Coop Shark Tank Pitch

Lucinda Lent and Juliet Boydstun of Studio City, CA pitched The Coop on Shark Tank Season 4, Episode 11, which aired Tuesday, December 4, 2012, asking for $150,000 for 15% of the company — a $1M valuation.

Barbara Corcoran agreed to invest $150,000 for 15% equity, valuing the company at $1M. The deal closed after the show.

Pitch Details

Aired
S4E11Dec 4, 2012
Ask
$150,000for 15%
Ask Valuation
$1M

Deal Terms

Amount
$150,000
Equity
15%
Valuation
$1M