Tanoshi Shark Tank Update

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Fell ThroughNow:Out of BusinessTechnologySeason 11, Episode 21by Greg Smith, Lisa Love, and Brad Johnston

What Happened to Tanoshi After Shark Tank

Is Tanoshi still in business? No — the company has shut down.

Deal Fell Through

Deal with Daymond John never finalized after due diligence

Deal with Daymond John accepted on-air: $500K for 20% contingent on a licensing deal
$720K in revenue in the year and a half prior to taping
Product line discontinued as of July 2024

Last verified Apr 5, 2026. Web-confirmed sources.

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The Tanoshi Shark Tank Pitch

Greg Smith, Lisa Love and and Brad Johnston pitched Tanoshi on Shark Tank Season 11, Episode 21, which aired Wednesday, May 6, 2020, asking for $500,000 for 8% of the company — a $6.3M valuation.

Daymond John agreed to invest $500,000 for 20% equity, valuing the company at $2.5M. The deal fell through after the show. Deal with Daymond John never finalized after due diligence.

Watch the Pitch

Pitch Details

Aired: S11E21May 6, 2020
Ask: $500,000for 8%
Ask Valuation: $6.3M

Deal Terms

Terms agreed on air. The deal did not close.

Amount: $500,000
Equity: 20%
Valuation: $2.5M