Sunniva

Sunniva - super coffee

SunnivaNo DealFood & BeverageWebsiteNYby Jake Decicco, Jim Decicco, and Jordan DeciccoS9E22

Pitch Details

Season / Episode

S9E22

Feb 11, 2018

Ask

$500,000

for 4.5%

Ask Valuation

$11.1M

Watch the Pitch

What Happened Next

Thriving

$124M

reported

  • 2018: Rebranded the company name to Kitu Life.
  • 2019: Raised $25 million from venture capitalists, including Aaron Rogers' Rx3 Ventures; introduced creamers; brothers made the Forbes 30 under 30 list.
  • 2019: Patrick Schwarzenegger invested in the business.
  • 2020: $55 million in sales.
  • 2020: Baron Davis invested in the business; so did A-Rod and J-Lo.
  • Late 2020: Inked a distribution partnership with Anheuser-Busch; products distributed via Walmart, CVS, Walgreens, Target and thousands of convenience stores.
  • August 2021: Raised another $106 million at a $500 million valuation.
  • February 2023: 2022 revenue numbers came in at $124 million.

Did not accept a deal on the show.

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