Plufl Shark Tank Update

Human Portable Beds

Fell ThroughNow:ThrivingHome & LifestyleSeason 14, Episode 5by Yuki Kinoshita, Noah Silverman

What Happened to Plufl After Shark Tank

Is Plufl still in business? Yes — still in business and thriving.

$3.8M

reported annual revenue

Deal Fell Through

Deal with Cuban and Greiner fell through; company grew to $4M sales independently

  • Deal with Mark Cuban and Lori Greiner for $200K/20%
  • $4M+ lifetime sales by August 2024
  • 12,000+ Plufls sold
  • Won House Beautiful Live Better Award 2023
  • Introduced Hugl cooling pillow and cooling fitted sheet

Last verified Apr 1, 2026.

Get updates on Plufl

The Plufl Shark Tank Pitch

Yuki Kinoshita and Noah Silverman pitched Plufl on Shark Tank Season 14, Episode 5, which aired Friday, October 21, 2022, asking for $200,000 for 10% of the company — a $2M valuation.

Mark Cuban and Lori Greiner teamed up and agreed to invest $200,000 for 15% equity, valuing the company at $1.3M. The deal fell through after the show. Deal with Cuban and Greiner fell through; company grew to $4M sales independently.

Watch the Pitch

Pitch Details

Aired
S14E5Oct 21, 2022
Ask
$200,000for 10%
Ask Valuation
$2M

Deal Terms

Terms agreed on air. The deal did not close.

Amount
$200,000
Equity
15%
Valuation
$1.3M

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