Muddy Water Camo Shark Tank Update

Outdoor Recreation

No DealNow:OperatingFitness & SportsSeason 4, Episode 17Madison, MSby Steve Maloney and Steven KirkpatrickWebsite

What Happened to Muddy Water Camo After Shark Tank

Is Muddy Water Camo still in business? Yes — still in business.

  • No deal on Shark Tank S4
  • Rebranded to Clear Image Camo in 2016 (failed 2019)
  • Revived as Muddy Water Outdoors by investor Will Clark
  • Estimated $1-2M annual revenue
  • Active on social media; sells hunting/fishing apparel

Last updated Sep 7, 2026.

Get updates on Muddy Water Camo

The Muddy Water Camo Shark Tank Pitch

Steve Maloney and Steven Kirkpatrick of Madison, MS pitched Muddy Water Camo on Shark Tank Season 4, Episode 17, which aired Friday, February 22, 2013, asking for $150,000 for 5% of the company — a $3M valuation.

Muddy Water Camo left the Tank without a deal.

Watch the Pitch

Pitch Details

Aired
S4E17Feb 22, 2013
Ask
$150,000for 5%
Ask Valuation
$3M