Kudos
Cotton-based sustainable disposable diapers
Pitch Details
Season / Episode
S14E10
Jan 6, 2023
Ask
$250,000
for 5%
Ask Valuation
$5M
Deal
$250,000
for 7%
Watch the Pitch
Deal Terms
Amount$250,000
Equity7%
Valuation$2.1M
Mark Cuban
Gwyneth PaltrowWhat Happened Next
Deal Fell Through
Deal with Mark Cuban and Gwyneth Paltrow did not close; company raised alternative funding
Thriving
$5.5M
reported
- On-air deal with Mark Cuban and Gwyneth Paltrow for $250K/7% + 3% advisory; deal did not close after due diligence
- Sold 20M diapers in 2023; ~$6-7M in sales
- Launched in 375 Target stores nationwide (August 2024)
- Raised $3M seed round from Precursor Ventures, Xfund, Oversubscribed Ventures (July 2024)
- First and only disposable diaper to earn Cotton Natural Seal from Cotton Inc.
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Shop Products
Kudos Premium Diapers Size 1
Ultra-soft chlorine-free diapers with 100% cotton lining designed for newborns — 70 count pack for delicate skin.
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Kudos Premium Diapers Size 3
Chlorine-free premium diapers with 100% cotton lining for superior softness, breathability, and comfort — 58 count, fits 14-24 lbs.