Instant Lifts Shark Tank Update

Personal Care and Cosmetics

No DealNow:ThrivingFashion & BeautySeason 3, Episode 9Tampa, FLby Nick and Penilopee LarosaWebsite

What Happened to Instant Lifts After Shark Tank

Is Instant Lifts still in business? Yes — still in business and thriving.

$6M

reported annual revenue

  • No deal on Shark Tank Season 3 (asked $100K for 25%)
  • Rebranded as 'Skinnies' after Shark Tank
  • Sold over 1M units by July 2021 in hundreds of stores
  • $6M annual revenue as of 2022
  • Expanded line to back fat, thigh, tummy, and muffin top adhesives

Did not accept a deal on the show.

Last updated Sep 7, 2026.

Get updates on Instant Lifts

The Instant Lifts Shark Tank Pitch

Nick and Penilopee Larosa of Tampa, FL pitched Instant Lifts on Shark Tank Season 3, Episode 9, which aired Friday, March 16, 2012, asking for $100,000 for 25% of the company — a $400,000 valuation.

Instant Lifts left the Tank without a deal.

Watch the Pitch

Pitch Details

Aired
S3E9Mar 16, 2012
Ask
$100,000for 25%
Ask Valuation
$400,000

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