Hoodie Pillow Shark Tank Update

Novelties

Fell ThroughNow:OperatingHome & LifestyleSeason 4, Episode 15Florence, NJby Rebecca Rescate and Chris HindleyWebsite

What Happened to Hoodie Pillow After Shark Tank

Is Hoodie Pillow still in business? Yes — still in business.

$5M

reported annual revenue

Deal Fell Through

Deal with Robert Herjavec never closed after the show

  • Pillow shaped like a hoodie
  • Did not secure a deal on the show
  • Continued selling through online channels

Last verified Apr 1, 2026.

Get updates on Hoodie Pillow

The Hoodie Pillow Shark Tank Pitch

Rebecca Rescate and Chris Hindley of Florence, NJ pitched Hoodie Pillow on Shark Tank Season 4, Episode 15, which aired Friday, February 8, 2013, asking for $90,000 for 15% of the company — a $600,000 valuation.

Robert Herjavec agreed to invest $90,000 for 20% equity, valuing the company at $450,000. The deal fell through after the show. Deal with Robert Herjavec never closed after the show.

Pitch Details

Aired
S4E15Feb 8, 2013
Ask
$90,000for 15%
Ask Valuation
$600,000

Deal Terms

Terms agreed on air. The deal did not close.

Amount
$90,000
Equity
20%
Valuation
$450,000
Robert HerjavecRobert Herjavec