Heather's Choice Shark Tank Update

Adventure food

No DealNow:ThrivingFood & BeverageSeason 15, Episode 10by Heather KellyWebsite

What Happened to Heather's Choice After Shark Tank

Is Heather's Choice still in business? Yes — still in business and thriving.

  • No deal — Heather declined to compromise on valuation
  • Made $1 million in revenue in just seven months after Shark Tank appearance
  • Had $5 million in lifetime revenue over nine years before Shark Tank

Did not accept a deal on the show.

Last updated Sep 7, 2026. Web-confirmed sources.

Get updates on Heather's Choice

The Heather's Choice Shark Tank Pitch

Heather Kelly pitched Heather's Choice on Shark Tank Season 15, Episode 10, which aired Friday, January 12, 2024, asking for $250,000 for 10% of the company — a $2.5M valuation.

Heather's Choice left the Tank without a deal.

Watch the Pitch

Pitch Details

Aired
S15E10Jan 12, 2024
Ask
$250,000for 10%
Ask Valuation
$2.5M