Element Bars

Element Bars - Specialty Food

Element BarsDidn't CloseFitness & SportsWebsiteChicago, ILby Jonathan MillerS1E6

Pitch Details

Season / Episode

S1E6

Sep 13, 2009

Ask

$150,000

for 15%

Ask Valuation

$1M

Deal

$150,000

for 30%

Watch the Pitch

Deal Terms

Amount$150,000
Equity30%
Valuation$500,000
Royaltyyes per_unit

What Happened Next

Deal Fell Through

Deal with Kevin Harrington did not close after filming

Operating
  • On-air deal with Kevin Harrington for $150K for 30% equity plus 4% royalty did not close
  • Featured in follow-up segment on Season 4 Episode 401
  • Shipped 1 millionth product before the Season 4 update segment
  • Pivoted from direct-to-consumer to co-packer and private label business model
  • Still in business as of July 2021

Get updates on Element Bars