Cincha Shark Tank Update

Stylish travel belts and accessories that secure carry-on bags to rolling luggage handles

DealNow:ThrivingTravelSeason 14, Episode 19Oakland, CAby James Baker, Ashley SharmaWebsite

What Happened to Cincha After Shark Tank

Is Cincha still in business? Yes — still in business and thriving.

$5M

reported annual revenue

  • Deal with Barbara Corcoran for $100K cash + $100K line of credit for 25% equity
  • ~$5M annual revenue by 2024
  • Founder James Baker went from homelessness to Harvard Law
  • Donates frequent flyer miles via Miles4Migrants
  • Travel strap securing carry-on bags to luggage handles

Last verified Apr 4, 2026.

Get updates on Cincha

The Cincha Shark Tank Pitch

James Baker and Ashley Sharma of Oakland, CA pitched Cincha on Shark Tank Season 14, Episode 19, which aired Friday, April 7, 2023, asking for $200,000 for 15% of the company — a $1.3M valuation.

Barbara Corcoran agreed to invest $100,000 for 25% equity, valuing the company at $400,000, structured with a $100,000 loan. The deal closed after the show.

Watch the Pitch

Pitch Details

Aired
S14E19Apr 7, 2023
Ask
$200,000for 15%
Ask Valuation
$1.3M

Deal Terms

Amount
$100,000
Equity
25%
Valuation
$400,000
Loan
$100,000

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