Brilliant Pad Shark Tank Update

BrilliantPad - self-cleaning puppy pad and dog potty

Fell ThroughNow:ThrivingPet ProductsSeason 9, Episode 9Chicago, ILWebsite

What Happened to Brilliant Pad After Shark Tank

Is Brilliant Pad still in business? Yes — still in business and thriving.

$1M

annual revenue, per Shark Tank update sites 2025

Deal Fell Through

Deal with Lori Greiner fell through after airing

  • Alan introduced the 'Brilliant Pad Smart' — a completely hands-free version so you never have to touch the rolls – you can advance them via an app.
  • As of August 2023, the company is still in business and has $1 million in annual revenues.

Last verified Apr 1, 2026. Web-confirmed sources.

Get updates on Brilliant Pad

The Brilliant Pad Shark Tank Pitch

Brilliant Pad, from Chicago, IL, pitched on Shark Tank Season 9, Episode 9, which aired Sunday, November 5, 2017, asking for $500,000 for 5% of the company — a $10M valuation.

Lori Greiner agreed to invest $500,000 for 5% equity, valuing the company at $10M, plus a royalty per unit. The deal fell through after the show. Deal with Lori Greiner fell through after airing.

Watch the Pitch

Pitch Details

Aired
S9E9Nov 5, 2017
Ask
$500,000for 5%
Ask Valuation
$10M

Deal Terms

Terms agreed on air. The deal did not close.

Amount
$500,000
Equity
5%
Valuation
$10M
Royalty
yes per_unit