Bottle Bright Shark Tank Update

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DealNow:AcquiredHome & LifestyleSeason 6, Episode 14Richmond, VAby Justin Koehneke and Seth Friedman

What Happened to Bottle Bright After Shark Tank

Is Bottle Bright still in business? It was acquired.

Acquired by Hydrapak in 2016

$600,000

estimated annual revenue

Sales grew from $100K to $5M
Stocked in 1,500+ stores worldwide
Available at REI, Amazon, Walmart

Last verified Apr 1, 2026.

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The Bottle Bright Shark Tank Pitch

Justin Koehneke and Seth Friedman of Richmond, VA pitched Bottle Bright on Shark Tank Season 6, Episode 14, which aired Tuesday, January 13, 2015, asking for $75,000 for 15% of the company — a $500,000 valuation.

Lori Greiner agreed to invest $75,000 for 33% equity, valuing the company at $227,273. The deal closed after the show.

Watch the Pitch

Pitch Details

Aired: S6E14Jan 13, 2015
Ask: $75,000for 15%
Ask Valuation: $500,000

Deal Terms

Amount: $75,000
Equity: 33%
Valuation: $227,273