The Pop

The Pop - pacifier

The PopDealChildren & EducationNYS9E19

Pitch Details

Season / Episode

S9E19

Jan 21, 2018

Ask

$250,000

for 5%

Ask Valuation

$5M

Deal

$250,000

for 10%

Watch the Pitch

Deal Terms

Amount$250,000
Equity10%
Valuation$2.5M

What Happened Next

Operating

$1M

estimated

  • Deal with Kevin O'Leary for $250K/10% closed
  • Kevin took active role as board member
  • Rebranded as Doddle & Co.
  • Launched Pop 2.0 redesign
  • Achieved steady $1M annual revenue with international distribution

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