The Pop Shark Tank Update

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DealNow:ThrivingChildren & EducationSeason 9, Episode 19NY

What Happened to The Pop After Shark Tank

Is The Pop still in business? Yes — still in business and thriving.

$1M

estimated annual revenue

  • Rebranded from 'The Pop' (and 'Doddle') to Doodle & Co.
  • Received an Innovation Award from Juvenile Products Manufacturers Association.
  • Current Annual Revenue (as of July 2024): $3 million in annual revenue.

Last verified Apr 1, 2026. Web-confirmed sources.

Get updates on The Pop

The The Pop Shark Tank Pitch

The Pop pitched on Shark Tank Season 9, Episode 19, which aired Sunday, January 21, 2018, asking for $250,000 for 5% of the company — a $5M valuation.

Kevin O'Leary agreed to invest $250,000 for 10% equity, valuing the company at $2.5M. The deal closed after the show.

Watch the Pitch

Pitch Details

Aired
S9E19Jan 21, 2018
Ask
$250,000for 5%
Ask Valuation
$5M

Deal Terms

Amount
$250,000
Equity
10%
Valuation
$2.5M