Milk Snob Shark Tank Update
baby stroller and car seat cover that doubles as a nursing cover
What Happened to Milk Snob After Shark Tank
Is Milk Snob still in business? Yes — still in business and thriving.
$7M
reported annual revenue
- The deal with Lori never closed and the company doesn't appear on her website.
- Moved the business to the Dallas area.
- 2018: did a licensing deal with Disney; later added Jeep, Star Wars and Harry Potter themed merchandise.
- 2020: added a one piece, silicon pacifier that doubles as a teether.
- Aug 2024: doing $6 million in annual revenue.
Last updated Sep 7, 2026. Web-confirmed sources.
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The Milk Snob Shark Tank Pitch
Milk Snob, from McKinney, TX, pitched on Shark Tank Season 8, Episode 8, which aired Friday, November 11, 2016, asking for $125,000 for 5% of the company — a $2.5M valuation.
Lori Greiner agreed to invest $150,000 for 10% equity, valuing the company at $1.5M. The deal fell through after the show. Deal with Greiner never closed during post-show due diligence. No specific reason publicly documented.
Pitch Details
- Aired
- S8E8Nov 11, 2016
- Ask
- $125,000for 5%
- Ask Valuation
- $2.5M
Deal Terms
Shop Products
Milk Snob Original 5-in-1 Cover
Stretchy multi-use cover for nursing, car seats, carriers, strollers, high chairs, and shopping carts. Buttery soft premium rayon blend fabric.
Milk Snob Original 5-in-1 Luxe Cover in Black
Premium luxe version of the 5-in-1 multi-use cover in black. Works as nursing cover, car seat canopy, carrier cover, and more.

