Hydroviv Shark Tank Update

water filters

Fell ThroughNow:ThrivingHome & LifestyleSeason 10, Episode 19

What Happened to Hydroviv After Shark Tank

Is Hydroviv still in business? Yes — still in business and thriving.

Deal Fell Through

Both sides mutually decided the deal was not "a good fit" during due diligence; founder Eric Roy said they had different visions for the company's future.

  • Customized water filters based on local water data pitched on Shark Tank Season 10; no deal
  • Grew significantly despite no Shark Tank deal
  • Built strong DTC business through content marketing and SEO
  • Customizes filters based on EPA water quality data for customer's zip code
  • Multi-million dollar annual revenue; highly rated on review sites

Last updated Sep 7, 2026.

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The Hydroviv Shark Tank Pitch

Hydroviv pitched on Shark Tank Season 10, Episode 19, which aired Sunday, April 14, 2019, asking for $400,000 for 10% of the company — a $4M valuation.

Mark Cuban agreed to invest $400,000 for 20% equity, valuing the company at $2M. The deal fell through after the show. Both sides mutually decided the deal was not "a good fit" during due diligence; founder Eric Roy said they had different visions for the company's future.

Watch the Pitch

Pitch Details

Aired
S10E19Apr 14, 2019
Ask
$400,000for 10%
Ask Valuation
$4M

Deal Terms

Terms agreed on air. The deal did not close.

Amount
$400,000
Equity
20%
Valuation
$2M
Mark CubanMark Cuban